How to Have A Business Success Story - TikTok Style

Let's talk TIKTOK

TikTok has ultimately changed the game.

*TikTok will take note of the type of videos you're watching and which niche communities they are coming from. It will then suggest similar videos to you based on your content consumption.

How To Have A Successful Business Account:

• Step 1: Created Your TikTok Business Account

• Step 2: Optimize Your Profile

• Step 3: Understand Your Target Audience

• Step 4: Understand How the TikTok Algorithm Works

• Step 5: Scope Out the Competition

• Step 6: Develop a Powerful Content Strategy

• Step 7: Partner with Influential Users

• Step 8: Use TikTok Advertising to Maximize Reach and Impact

• Step 9: Use Analytics to Grow and Optimize

How To Optimize My Profile:

• Know that this page has the potential to be seen by millions.

• You want to represent your business in the most accurate ways possible.

• Show your audience who you are and what you do.

• Get PERSONAL! - Not saying take videos of you going to the bathroom, but let them know that the people in your organization are human too!

• Once you build a connection with people THEN start to push sales. Give your audience time to trust you!

How To Reach My Target Audience:

• Create eye-catching content!

• Keep your content consistent!

• Form a COMMUNITY!

• #Hashtags!

How Can An Influencer Help Me:

• The right influencer has the power to reach millions of people with one video!

  • When you partner with someone with established fans, you now have power too.

• Send free product to the influencer and have them take a video introducing what it is.

  • Bring customers directly to your front line and have them wanting to know about the #hype of your product.

• Ask the influencer to use your brand name to get a hashtag following!

  • If you do this, you are now reaching the millions that individual has, along with everyone who ends up hearing about your product!

  • TikTok may even suggest your brand hashtag for others to use!

You can be new to social media, or perhaps you were running youtube before you could talk, but we all see the impacts online engagement has on us individually and as businesses. Follow the steps above, and you will have a successful business page. NEVER stop learning - the online world is constantly changing, and the TikTok we know and love is sure to have updates coming that you as a business need to stay on top of. 

We should all be supporting one another in this journey! Drop a link to your #BusinessTikTok!